KAP’s technology platform is state of the art. Our Marketing Intelligence PlatformTM (MIP) is an industry-leading analytics platform designed to provide our clients the data they need to make informed, intelligent decisions about all aspects of their prospecting and list management programs. When coupled with KAP’s analytical interpretations, MIP facilitates tailored solutions to optimally improve the efficiency and effectiveness of our clients’ acquisition efforts.
In addition, KAP offers all clients the use and integration of proprietary modules to create an even stronger focus on such areas as competitor benchmarking & strategic planning, list management reporting, and customized prospecting tools.