Service + Solutions = SuccessKey Acquisition Partners is a recognized leader in bringing successful and cost-effective donor acquisition and lead generation solutions to non-profits.
We believe that accepting responsibility for all aspects of data purchase/placement, processing & enhancement, and segmentation strategy allows us to best influence a positive result. As acquisition experts our services help alleviate internal capacity issues, streamline the production process, and drive improved results.
Straight appeals, Premiums, Sponsorship/continuity programs, Special Event Attendees, Major donor prospects, E-mail lists, International markets
Aggressive list promotion, Proactive client representation, Exchange balance management, Cross-category promotion plans, Timely collections and payments
Merge purge, NCOA, Address hygiene, List fulfillment, List enhancement demographic overlays
Marketing Intelligence & Analytics
Proprietary analytics tools for performance evaluation, competitive benchmarking, strategic planning, targeting enhancements, and list management reporting
Display Advertising, Online Lead Generation/Advocacy, Customized Programs, Chaperoned email brokerage, Integrated Campaign Development
Our distinctive client-focused approach and insightful strategic thinking has long separated us from others in the traditional list brokerage and list management service industry. This allows us to build long-standing client partnerships that continue to grow based on evolving client needs, a proven reputation of trust, innovation, experience, and bottom line results.
With offices in Annapolis, Maryland and Naples, Florida, Key Acquisition Partners was previously known as List Services Fundraising until April 2011 when we rebranded to better represent the core values and services we bring to our clients.
Our Core Values revolve exclusively around our clients:
- New Ideas
With more than fifteen years of hands-on non-profit list experience, Jennifer has developed a respected reputation in the industry amongst her peers, colleagues and clients.
Having worked from the beginning of her career where she began as an Account Coordinator, Jennifer now serves as President / Principal of Key Acquisition Partners where she continues to oversee all aspects of account strategy and planning, as well as ensuring the continued delivery of the highest quality of service for ongoing client satisfaction.
Jennifer’s emphasis on flawless execution across every client and by every staff member keeps Key Acquisition at the top of our industry. Her extensive list knowledge ensures a combination of strong core plans supplemented by a consistent flow of viable test lists. Her leadership sets the tone for Key Acquisition Partners’ ability to perfectly blend the art and science of list planning.
As a co-Principal of Key Acquisition Partners, Pat brings to the table extensive client side experience allowing for deeper strategic insights about how donors and prospects behave and think. His strength is in understanding the core goals of a client, absorbing all the relevant data, and then recommending innovative and customized solutions to increase prospecting performance and overall program alignment.
Pat was formerly the Vice President of Development at the National Foundation for Cancer Research, and began his career on the donor acquisition team at the Cystic Fibrosis Foundation. He was also the co-founder of the Non-Profit Strategy Services division at Merkle. In 2009, he spearheaded a large consortium of list brokers and managers to create the Standards of Conduct for Non-Profit List Rentals and Exchanges – thus providing the industry with an invaluable tool to steward client satisfaction.